Why Are Digipaks Important To The Music Industry?
- Collectors - Niche
- 'Hard core fans' still like to own a copy
- Nicer to own than a plastic case - more effort has gone into production (its a nice thing to own)
- Appeals to an older audience who enjoy music and done like mp3
- People still want to buy beautiful packaged editions of music
Rhianna - Loud
Katy Perry - Teenage Dream
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